VINTAGE VOGUE PICTURE RECORD 10" 78 RPM SWEETHEART R 734 ART KASSEL
$
41
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Description
VOGUE VINTAGE PICTURE RECORD 78 RPM 10" ONE SIDE IS SWEETHEART AND THE OTHER "A LITTLE CONSIDERATION"...SOME LIGHT SCRATCHES...R 734 SAV WAY DETROIT....ART KASSEL & ORCHESTRA....VOGUE PICTURE RECORDS ARE PHONOGRAPH RECORDS on the “Vogue” label which have a picture (an artist’s illustration) embedded in the transparent vinyl of the record. The illustrations on each side of the record are usually related to the title of the song on that side. Many of the illustrations are mushy romantic themes. The most common Vogue picture records are 10-inch, 78 RPM records, although a few 12-inch, 78 RPM Vogue picture records were also produced.
Vogue picture records were produced by Sav-Way Industries of Detroit, Michigan. The first 10-inch Vogue picture record (catalog number R707) was released to the public in May 1946. Production ceased less than a year later in April 1947, with Sav-Way entering into receivership in August 1947. During this time, approximately seventy-four different 10-inch Vogue picture records were released.
Vogue picture records were of a very high quality, with little surface noise. The records were produced using a complicated process whereby a central core aluminum disc was sandwiched between the paper illustrations and vinyl. Perfecting this process took quite a while; Tom Saffady and his engineers spent several months working out the bugs that often resulted in torn or dislodged paper illustrations.
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